Authentic Marketing Partner
The name Global AMP is given with the meaning that a true Marketing leader must possess both professional competence or Authentic Marketing and leadership competence or Authentic Partner.
GLOBAL AMP
The Global AMP Recruitment and Training Program is a passionate initiative jointly developed by IMAS Marketing Partner and ProSelf Angel – a pioneering organization in entrepreneurial mindset training. This program is dedicated to empowering ambitious young talents who aspire to become outstanding leaders in the marketing industry.
Launched in April 2017, the program is designed to identify and nurture high-potential individuals with both the drive and the aptitude for leadership. Selected candidates—our future leaders—will undergo an exclusive training journey, supported by a personalized financial sponsorship package tailored to each participant.
We Are A Cultural Brand
No matter what agency you choose to hire, you need an internal team that is responsible and experienced in managing marketing tasks.
Authentic Partner CRITERIA
Trustworthy • Responsibility • Accountability • Life-long learning • Mindfulness & Human-Centricity
Authentic Marketing CRITERIA
Investment Mindset • Business Mindset • Marketing Mindset • Communication Mindset • Management Mindset
What’s New in the AMP Journey
We have an annual Future Leader program for elite students and a Global AMP program in recruitment and personnel development, where in addition to expertise in Authentic Marketing, we also value self-leadership ability, or what we call Authentic Partnership.
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Empower Your Brand Journey with
Authentic Partnerships
Choosing an authentic marketing partner means accessing expertise, flexibility, and strategic collaboration. It’s about long-term growth, trust, and shared success. With us, you gain a dedicated team passionate about helping your brand thrive. Let’s unlock your marketing potential together!
The Word of Dang Nguyen
Chairwoman & CEO, IMAS Marketing Partner
I firmly believe that authentic marketing has the power to cultivate a better world. By engaging in heartfelt communication, we can unlock the true essence of authentic love.
To make this vision a reality, we must embody the principles and values of a genuine marketer, which we refer to as an Authentic Marketing Partner (AMP).
Be authentic. Get brand lover.
